الرياض
Sales Director Jan 2021 – Present Jan 2012 – Oct 2017 Saudi SDN, Water & Energy - Riyadh, KSA Responsibilities - Approval with Governmental Entities ( NWC, SWCC, SABIC, Maaden, Marafiq, Aramco, …. ) -Responsible for all sales, after market and technical activities in KSA. -In contact with all suppliers locally and abroad. -Responsible for a team of persons, Engineers, technicians and labors. -Dealing with variety of customer types (Distribution, Channels, Projects, Consultant, Construction Companies, OEM, IEM And Governmental Dept.) -In charge of all submittals and tenders. -General Manager Nov 2017 – Aug 2020 Xylem Saudi - Riyadh, KSA Responsibilities -Managing all company’s activities in KSA. -Cost Control, P&L and forecasting & budgeting. -Responsible for Business planning and smooth operations & sustainable Growth. -Dealing with different department and section inside the company Engineering, Service, Logistics, HR, Products management, Finance Commercial, etc. -Customer Oriented. -Country Manager Oct 2009 – Nov 2011 Wilo ME - Riyadh, KSA Responsibilities -Responsible for all sales and technical activities in KSA. -Promoting the Wilo range in the market, with main product in the sewage Pumps. -Quotation to major projects with preparing a complete submittal. -Grundfos Pumps - Riyadh, KSA Aug 1999 – Sep 2009 Sales Engineer for Projects Aug 1999 - Dec 2001 Key Account Manager for All KSA Customers Jan 2002 - Mar 2004 Sales Manager to all KSA customer Apr 2004 - Sep 2009
-Sales & Marketing:- Forecasting sales targets and executing them in a given time frame Thereby enhancing existing client. Driving sales efforts for attainment of targets with a view to optimize Revenue from primary and achieve business excellence. -Business Development:- Territory mapping to identify new customer groups to market various Products & increase market share. Reviewing and interpreting the competition after in-depth analysis of Market information to fine-tune the marketing strategies. Effectuating competitive sales programs/strategies to improve the Product awareness and ensure enhanced brand visibility. -Channel Management / Distribution Management:- Setting up the complete distribution from scratch in unexplored rural And urban markets after studying the market dynamics, buying behavior And pattern as well as required penetration. Identifying and developing reliable dealers/ distributors for increasing Market visibility. Managing smooth and hassle free logistic operations ensuring sufficient Inventory at each sales / distribution outlet as per the market demand. -Key Account Management:- Identifying prospective institutional accounts from various sectors for Business excellence. Initiating / developing relations with key decision makers in target Organizations for business development in pre-sales negotiation stages. Managing effective relationship management with significant clients to Ascertain rendering of quality service & business retention. -Team Management:- Leading the performance of team members to ensure efficiency in Operations and meeting of individual & group targets. Identifying & implementing strategies for building team effectiveness By promoting a spirit of cooperation between them. ACHIEVEMENTS -Sales growth of 42% in 2008, with increased number of direct customers And market share. -2007 Best Performance Awards Employee in Kingdom of Saudi Arabia. -New pricing strategy, which results in record sales of units in year 2008. -Arranging and conducting technical training seminars governmental and Private sectors.